Exp: 8+ Years

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The SEO Account Manager owns the full lifecycle of their client portfolio: strategy, execution quality, performance, and growth. They operate independently, contribute fresh ideas, and help evolve how our agency delivers SEO in an AI-first world. Key Responsibilities Account Strategy & Leadership • Own the end-to-end SEO strategy for a portfolio of client accounts, aligned to their KPIs and business goals • Lead client-facing communications: strategy calls, monthly reviews, QBRs, and performance presentations • Identify account growth opportunities and collaborate with internal teams to develop proposals • Ensure client expectations are consistently met and proactively address issues before they escalate Modern SEO & GEO Execution • Develop and execute AI-first SEO strategies encompassing GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), and semantic clustering • Lead the creation of LLMS.txt, answer-based landing pages, structured FAQs, and entity-optimized content • Optimize for voice search, conversational queries, and zero-click intent to maximize visibility across AI-generated search surfaces • Conduct comprehensive technical SEO audits and oversee resolution of site-level issues • Oversee on-page optimization: title tags, meta content, header structure, and internal linking following current best practices • Direct off-page strategies including link building, digital PR, and authority development Reporting & Performance Analysis • Monitor and report on core organic metrics: rankings, traffic, conversions, share of voice, and AI-search visibility • Use tools including Google Analytics 4, Google Search Console, Ahrefs, and others to derive actionable insights • Deliver high-quality monthly reports with clear narrative, data accuracy, and forward-looking recommendations • Continuously analyse campaign performance and iterate strategy based on results Team & Process Contribution • Bring agency experience to improve internal workflows, onboarding processes, and strategic planning templates • Mentor and support junior team members with technical and strategic guidance • Communicate account status and initiatives to senior leadership on a regular cadence • Contribute to new business proposals with competitive analysis and initial project scoping Required Qualifications • 8 years of hands-on SEO experience; 2+ years in a leadership or account management role • Mandatory agency experience, ideally serving North American (US and/or Canadian) clients • Demonstrated experience managing multiple client accounts simultaneously in a fast-paced environment • Hands-on GEO and AI-search visibility experience (optimising for ChatGPT, Perplexity, Google AI Overviews, Bing Copilot) • Experience with structured data, schema markup, and entity-based SEO • Familiarity with LLMS.txt implementation and answer-based content architecture • Experience supporting or leading onboarding and strategic planning for new client accounts • Background in cross-channel digital strategy (Paid, Content, Social, Email) as a complement to SEO • Proven track record of leading client communications with senior stakeholders • Deep expertise in technical SEO, on-page optimisation, off-page strategies, and keyword research • Strong proficiency in GA4, Google Search Console, Ahrefs, and similar analytics/SEO platforms • Excellent written and spoken English, capable of independently leading client calls • Working knowledge of CMS platforms (WordPress, Webflow, Shopify, or similar)